Job offer: Brand Manager

Announced

01/08/20241 Aug, 2024

Job Status

Full Time

Job Type

Employee

Expiration Date

31/07/2025 219 days left

Job Category

Management

Salary

IDR 300,000,000 - 420,000,000 (Annual) (IDR)

Job Title

Brand Manager

Job Presentation

Job Description:

Marketing Strategy Formulation and Execution: Develop marketing strategies and annual plans for the company's liquid milk products and ensure their implementation. Analyze market trends, identify opportunities and threats, and adjust marketing strategies to maintain a competitive edge.

New Product Development: Identify and capture new market trends, discovering opportunities for new products. Coordinate with R&D, production, and quality departments to promote the development and launch of new products. Develop marketing plans for new products to ensure their successful launch and rapid market capture.

Brand Management: Manage the overall brand of the company's liquid milk products, enhancing brand awareness and reputation. Organize brand promotion activities and implement brand marketing plans.

Market Research and Analysis: Conduct market research to understand market demand, competitors, and consumer behavior. Analyze sales data and market feedback, providing market forecasts and product recommendations.

Budget Management: Develop the annual budget for the marketing department and monitor and adjust budget execution. Ensure the input-output ratio of marketing activities, controlling marketing expenses.

Team Management: Build and manage the marketing team, cultivating team members' professional skills and business capabilities. Establish team performance appraisal standards and motivate the team to achieve goals.

Public Relations and Media Liaison: Maintain good relationships with media, partners, and other stakeholders. Handle company PR events, enhancing the company's image.

Requirements:

Bachelor's degree or above in Marketing, Business Administration, or related fields.

Has 8 years of experience in liquid milk industry

Ability to communicate in English